Customer engagement and billing are vital to a CSP’s success

Research shows that 89% of purchasers want two-way discussions with organizations by means of various channels. However, more than half (53%) said they were disappointed at how they frequently can't answer to a message sent from a business, whether to pose an inquiry, get an update, or complete an activity like a booking.

Altogether, 3,000 shoppers across 15 nations were surveyed for the study appointed by cloud communications platform Sinch.

This comes after a study...