How Pay-TV Advertising will Shift to New Formats

Increasing consumer adoption of new video entertainment formats -- including video-on-demand (VOD) and viewing on media tablets and smartphones -- will cause up to $22 billion (30 percent) of the U.S. pay-TV advertising market to shift to new formats by 2016. Western Europe will see similar shifts in advertising revenue, while the rest of world will lag in its transition of advertising to these new formats. Regardless, the eventual realignment of all marketer's advertising budgets will have a dramatic impact on the legacy ecosystem. "A shift is already underway in the television advertising marketplace from linear ads inserted by a...

By David H. Deans, 16 January 2012, 0 comments. Categories: Entertainment, Europe, IPTV, N America, Smart TV.

Three Billion Apps Have Been Downloaded to iPads

By all accounts, 2012 will be the year that media tablet adoption accelerates. Tablet usage by existing device owners has skyrocketed. As an example, Apple iPad users are estimated to have already cumulatively downloaded three billion applications since the launch of the iPad in 2010. This was 19 percent of all cumulative downloads by Apple users. According to the latest market study by ABI Research, the Apple iPhone took two years before being able to achieve this level of downloads, while the iPad took a year and a half. By comparison, Google Android tablets have reached...

By David H. Deans, 12 January 2012, 0 comments. Categories: Apps, Devices.

Why Mobile VoIP Subscribers Tripled in 2011

All mobile phone service providers initially resisted any new capability that might reduce revenue from voice calls. However, driven by increased smartphone penetration and a growing breadth of offerings, mobile voice-over-IP (VoIP) usage is now on the rise. Moreover, the upside potential for greater adoption in 2012 is significant. As the addressable market of potential users increases with smartphone penetration a greater number of providers are introducing services -- including a growing handful of forward-thinking mobile operators that are beginning to embrace, to some degree, mobile VoIP. According to...

By David H. Deans, 11 January 2012, 0 comments. Categories: Mobile, Smartphones, VoiP.

4G LTE Mobile will be Targeted at Early Adopters

According to the latest market study by Juniper Research, worldwide service revenues generated by 4G LTE mobile networks are forecast to grow rapidly -- once all the planned networks are launched, and when the early-adopters have subscribed -- eventually exceeding $265 billion by 2016. While the total number of LTE consumer subscribers will be higher than enterprise in 2016, it is a different picture from a service revenue perspective, with the consumer segment accounting for under half of the total. Premium service tariffs -- to provide high-end enterprise users with required guaranteed connections and/or service levels --...

By David H. Deans, 24 December 2011, 0 comments. Categories: LTE.

HD Video Driving New Mobile Device Requirements

Partly driven by the desire to be connected anywhere, anytime -- and to have access to every type of content -- the consumer electronics (CE) industry continues to develop new mobile communication and computing platforms. A key dynamic of this change is the consumer desire for a rich visual experience on any size screen. This experience continues to push the limits of current mobile System-on-a-Chip (SoC) capabilities and makes the graphics processing unit (GPU) one of the most critical components in the design and differentiation of the SoC and consumer devices. According to the latest market study by

By David H. Deans, 21 December 2011, 0 comments. Categories: Devices, Mobile, Research.

Top Ten Wireless Telecom Predictions for 2012

As the year comes to a close, most industry analysts are upbeat about the prospects for continued adoption of new mobile devices. However, some are more cautionary in their guidance. Juniper Research has compiled a list of their predictions for the top trends in the mobile and wireless communications industry during 2012. A free report detailing their market research study findings is available on their website. According to the latest Juniper assessment, there is a strong possibility that recessionary conditions will have an adverse impact on...

By David H. Deans, 19 December 2011, 0 comments. Categories: Research, Wireless.

Connected TVs are Already in 17 Million Households

Internet-enabled consumer electronics (CE) in the home -- including Smart TVs, Blu-Ray disc players, game consoles, and streaming media players -- continue to grow their market share and now benefit from increased adoption by Americans. Already about 17 million U.S. households currently own a connected TV, and ownership of streaming media players has nearly doubled since the end of 2010. Yet only a fraction of consumers that own an Internet-capable TV device actually connects it to the Internet to become over-the-top (OTT) video consumers. Despite this hurdle, the...

By David H. Deans, 16 December 2011, 0 comments. Categories: Consumers, Smart TV.

Top Five Drivers of Business Technology in 2012

International Data Corporation (IDC) had already predicted that the next wave of business technologies would begin its transition into the mainstream during 2011. Today, spending on these technologies is growing at about 18 percent per year and is expected to account for at least 80 percent of business technology spending growth between now and 2020. "The industry's shift to the 3rd Platform will accelerate in 2012, forcing the industry's leaders to make bold investments and fateful decisions," said Frank Gens, senior vice president and chief analyst at IDC. Overall, IDC now forecasts that worldwide IT spending will grow by 6.9 percent year over year to $1.8 trillion in 2012. As much as 20 percent...

By David H. Deans, 09 December 2011, 0 comments. Categories: Apps, Cloud, Industry, Mobile, Research.

Multiscreen Content Platforms to Reach $21 Billion

We're moving towards an online user experience where ubiquitous multiscreen connectivity will become the norm, and new portable digital devices enable the flexible personalization of all published multimedia content. The early-adopters are already viewing consumer-produced and professional video programs on combinations of their media tablets, smartphones, netbook PCs or chromebooks. This multiscreen adoption trend will soon become a mainstream user activity. As mobile devices continue to improve, every media consumer will expect high definition (HD) video on everything. The pay-TV services are ramping up TV Everywhere to...

By David H. Deans, 05 December 2011, 0 comments. Categories: Broadcast, Industry, IPTV, Marketing, Multi Screen.

Emerging Niche Market for Mobile Apps Development

Mobile device apps adoption has created many new business opportunities for software developers with unique domain expertise. A case in point is the sports and health related mobile application market. Together they will grow to over $400 million in 2016 -- up from just $120 million in 2010. Much of that growth will be spurred by the ability of mobile handsets to easily connect to wearable devices that in turn can deliver new functionality, accuracy, and appeal to sports and fitness applications. As the mobile handset adds new ways to access and support healthcare applications, it will become increasingly important within the healthcare market...

By David H. Deans, 28 November 2011, 0 comments. Categories: Apps, Developers, Devices.

Media Tablet Usage has Increased by 158.6 Percent

Media tablets are the latest consumer electronics device to gain adoption at home and then slowly infiltrate the enterprise IT environment. I first noticed the growing use of tablets by numerous early-adopters at the SXSWi event back in March of this year. While media tablet...

By David H. Deans, 26 November 2011, 0 comments. Categories: Apps, Devices, Marketing.

China Exceeds 100 Million 3G Mobile Subscriptions

Global mobile network service provider subscriptions will reach over six billion by the end of this year. The Asia-Pacific region will account for more than half of the worldwide total in 2011, according to the latest market study by ABI Research. Asia-Pacific added nearly one billion connections from two years ago. That growth is being fueled by rapid economic development in the region -- where increased rollout of mobile network infrastructure, citizen prosperity, and affordability of mobile handsets have increased adoption. That said, less than 18 percent of the three billion connections in...

By David H. Deans, 25 November 2011, 0 comments. Categories: China, Consumers, Mobile, Networks.

Canadian PC Market Saturation Reaches Tipping Point

IDC Canada released highlights from its third quarter of 2011 (3Q11) market assessment for the PC industry. The overall Canadian Client PC market proved to be fairly resilient with strong shipment numbers despite a negative year-over-year growth rate of -0.4 percent -- just behind the 0.7 percent growth in the U.S. and 1.3 percent growth worldwide. Total PC shipments in Canada reached 1,921,032 units in 3Q11, which is a mere 6,833 units shy of the all-time high set in Q3 2010. Portable PC market performance posted a strong 5.7 percent year-over-year growth on 1,368,432 units. Portable...

By David H. Deans, 22 November 2011, 0 comments. Categories: Devices, Industry.

Mobile Broadband Drives Service Provider Investment

Infonetics Research released excerpts from its latest global market study of the telecom service provider sector, which analyzes capital expenditures (capex), operational expenses (opex), revenue per user, and subscriber trends by network operator, operator type, region, and telecom equipment segment. Overall, the 6 percent increase in global telecom carrier capex in 2011 over 2010 is due in large part to the AT&T ramping 4G LTE wireless network deployments, HSPA+ upgrades, and investments in Wi-Fi hotspots for traffic offload. The AT&T increase somewhat offsets the Verizon Wireless slowing of mobile infrastructure...

By David H. Deans, 18 November 2011, 0 comments. Categories: Broadband, Consumers, Mobile.

How Retailers Can Engage the Mobile Savvy Shopper

eMarketer reports that online retailer sales are growing fast, but the vast majority of consumer spending still takes place offline in local stores. Are retailers prepared to re-design their online presence, optimized for mobile device interaction, to capitalize on their customer's evolving shopping behavior?

A large portion of those in-store sales are influenced by online research, most of which is conducted at a consumer's home. But increasingly, consumers are taking advantage of the just-in-time access to...

By David H. Deans, 12 November 2011, 0 comments. Categories: Consumers, Marketing, Mobile.

London 2012: Plans for Superfast Broadband Legacy

Preparations for the London 2012 Olympics includes plans for broadband infrastructure upgrades across the UK. Coverage of the sporting events will create a multitude of digital media content, but the ultimate legacy will be a platform for long-term socioeconomic development within the nation. Point Topic predicts there will be over 10.5 million superfast broadband lines in Britain within the next five years. With another 4.6 million cable broadband connections this means that almost 60 percent of broadband...

By David H. Deans, 11 November 2011, 0 comments. Categories: Broadband, Europe, Networks.

U.S. Mobile Banking Service App Use is Increasing

comScore released an analysis of mobile financial services usage showing that 32.5 million Americans accessed mobile banking information on their devices at the end of Q2 2011 in June -- representing 13.9 percent of all mobile users. The study also revealed that 12.7 million mobile users reported using banking applications (apps), showing a notable increase of 45 percent from Q4 2010. “The investments in mobile made by financial services institutions, along with the continued growth in smartphone adoption, have had a truly positive effect on the use of mobile financial...

By David H. Deans, 08 November 2011, 1 comment. Categories: Apps, Billing, Smartphones.

96% of LatAm Users Access Social Networks via Mobile

Mobile devices, such as low-cost smartphones and small media tablets, will become the consumer platform of choice for accessing the internet and social networking sites in Latin America (LatAm). In fact, if the mobile social network market continues to develop at the current rate, then the region can achieve 116.8 million mobile social network users by 2015, according to the latest market study by Pyramid Research. Their recent report outlines the current state of mobile social networks in Latin America and the changes that Latin American mobile network operators and device...

By David H. Deans, 07 November 2011, 0 comments. Categories: LATAM, Mobile.