Tablet users will help shape the future mobile app market
Between 2010 and 2011 the global installed base of app consumers increased by 104%. While the installed base of smartphones increased by nearly 274 million, tablets were the fastest growing segment.
The number of new tablet app consumers increased by 58 million. As a result, tablet owners now constitute 8.6% of the installed app consumer base.
Global installed app user base +58 million in 2011