Assessing BT’s content strategy with OTT behemoths on the horizon
MWC The recent tussle for the English Premier League football rights was shrouded in mystery and intrigue. Will this be the season where the purely-digital disrupters, the Amazons, the Facebooks et al, finally get a piece of the pie?
In a couple of words – not really. Sky and BT Sport again secured the main packages for £4.464 billion for matches from 2019 to 2022 – two smaller rights packages remain unresolved – with BT adding in a statement that it remained...