107m Americans now own a smartphone, says comScore
comScore released data on the key trends within the U.S. mobile phone industry during the three month average period ending April 2012. Their latest market study surveyed more than 30,000 U.S. mobile network service subscribers.
They confirmed, once again, that Samsung continues to be the top handset manufacturer overall, with 25.9% market share.
Google Android also continued to grow its share in the U.S. smartphone market, accounting for 50.8% of smartphone subscribers, while Apple captured 31.4%.
For the three-month average period ending in April, 234 million Americans aged 13 and older used mobile devices.
Device manufacturer Samsung ranked as the top OEM with 25.9% of U.S. mobile subscribers (up 0.5 percentage points), followed by LG with 19.2% share.
Apple continued to grow its share in the OEM market, ranking third with 14.4% (up 1.6 percentage points), followed by Motorola with 12.5% and HTC with 6.0%.
More than 107 million people in the U.S. owned smartphones during the three months ending in April, up 6% versus January of this year.
Google Android ranked as the top smartphone platform with 50.8% market share (up 2.2 percentage points). Apple’s share of the smartphone market increased 1.9 percentage points to 31.4%.
RIM was still able to rank third with 11.6% share, followed by Microsoft (4.0%) and Symbian (1.3%).
In April, 74.1% of U.S. mobile subscribers used text messaging on their mobile device. Downloaded applications were used by 50.2% of subscribers (up 1.6 percentage points), while browsers were used by 49.0% (up 0.5 percentage points).
Accessing of social networking sites or blogs increased 0.3 percentage points to 36.0% of mobile subscribers. Game-playing was done by 33.1% of the mobile audience (up 1.3 percentage points), while 25.8% listened to music on their phones (up 1.3 percentage points).
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