Mobile money vision is clear, but getting there is still a challenge
By Angel Dobardziev, Practice Leader, Emerging Markets, Ovum
Ovum recently took part in the GSMA’s NFC & Mobile Money Summit, which addressed the development of mobile money services in both emerging and mature markets. We left the event with the impression that the telecoms industry has a shared vision of what successful mobile money services will look like and what user experience they will provide.
However, it is less clear how the industry will reach this vision, including how it will address...