Telecoms Tech

Competitive

Web Marketing Analyst

The Integer Group - Midwest , Des Moines , Full Time, About 1 year ago

Think you have what it takes? Qualifications include:
• MS/MA in Statistics, Quantitative methods, Math, Computer Science, or Marketing or applicable experience
• 3-5 years’ experience in marketing analysis, digital, CRM analytics
• Knowledge of various Databases, SAS or SPSS, and SQL a plus
• Thorough understanding of online marketing and web metrics and Big Data sets
• Knowledge of database design, applications, and data flows
• Deep knowledge of various measurement technologies such as: website traffic analytics software (tagging and log file based) such as Omniture (SiteCatalyst), Google Analytics, WebTrends, CoreMetrics
• Deep knowledge of ad serving platforms such as: DoubleClick/DART, Atlas, Eyeblaster etc.
• In-depth knowledge of integrated marketing and CRM disciplines (including primary research, online advertising, customer segmentation, targeting, direct marketing, customer care)
• Must possess excellent written, oral communication, and presentation skills. Ability to present complex data reports, financial analyses, and statistics in a simple and clear way
• Proven ability to interact with senior management and clients, understand corporate strategy, and present actionable findings
• Ability to successfully manage interaction with internal and external clients and work independently and within a team environment with integrity, professionalism, collaboration and dependability

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