-
Competitive
Web Marketing Analyst
Life is way too short to not work at a place you love. At the Integer Group, we’ve created an environment based on the beliefs that there are no challenges that can’t be met, no problems that can’t be solved, and no conventions that can’t be broken. Creating groundbreaking work that drives sales and wins awards is what we strive for on every project, every brand, and for every client.
View details
We have an exciting opportunity for a Web Marketing Analyst. The Web Marketing Analyst is responsible for supporting the design, development and execution of cross-channel marketing campaigns and analysis as well as contributing to the overall Integer Analytics Practice. Responsibilities include:
• Contribute to defining agency analytic service offering
• Cultivating strong business relationships with industry partners
• Set-up, Execute, Measure and Analyze programs in support of cross-channel marketing efforts
• Identifying new opportunities within clients for measurement and analytics solutions
• Develop process and systems that standardize and automate reporting
• Insight generation based on measurement reporting and analysis
• Contributing to strategic analyses which address business and client issues
• Developing advanced tagging strategies for measuring attribution and capturing multi-channel campaign performance across: social, mobile, digital and offline channels
• Provide Point –of-view on a variety of marketing research
• Provide data analysis and recommendations to a wide variety of audiences
• Conduct in-depth analysis of trends and historic performance at both the individual list and customer segment level.
• Contribute to the measurement and metric evaluations for existing accounts and new business proposals.
• Work with internal and external business partners to maintain integrity, quality and security of marketing data and information systems
• Managing data and processes for marketing campaigns
• Performing proactive and reactive analyses to ensure data integrity
• Provide input on data architectures for capturing and using information
• Developing complex queries to support data extracts for marketing campaigns, which involves collaborating with internal and external clients to develop effective and efficient execution
• Participating in analytics proposals and strategies to present to clients
Already a member? Login here.
.
.